Digital Product Design

But What Do You Mean Digital Product Design?

Digital Product Design means different things to different people. For us, the term includes every facet of design as it relates to the evolution of a digital product or service. Whether you’re an individual founder with an idea or a Fortune 500 design team rolling out a new tool, we’ve done it all.

Who Needs This?

• Clients who need to validate a concept with an MVP
• Clients who want to fully launch a new product or service
• Clients looking to overhaul the visual design of their product
• Clients looking to enhance the user experience of their product
• Clients who want to research, design and test a prototype

What’s Your Process?

Although no two products look the exact same, services on these projects typically include a phase of Research & Discovery, Ideation & Validation, Visual Design and Applied Design. The necessity and duration of these phases depends on the current state and mission of the product or service. 

Kickoff ‍

We start by meeting with stakeholders to solidify the key objectives for the project and discuss the details of how our teams will work together.

Research

Based on the needs of the project, we’ll put together a competitive analysis, run workshops and interview stakeholders or users to grasp the full picture.

Definition

We synthesize research, identify opportunities and create clear visual design goals. Then we develop a project strategy and roadmap.

Validation

We prototype concepts, create or refine the visual design system and test our learnings. 

Applied Design & Hand-Off

We deliver High-Fidelity screens and create full documentation for the visual design system, prototype or final product. 

What’re the Outcomes?

• Stakeholder alignment on product direction and opportunities for innovation
• Validation of product and service design concepts 
• Cutting-edge visual design for a prototype or fully shippable product
• Improved User Experience 
• Improved Conversion
• A leading Visual Design Language System with documentation
• Whatever the established mission of the project is!