Ep.

83

People First: How Empathy Empowers Brand & Product (with Justin Dauer, bswift)

48
minutes
July 23, 2020
On this episode
Anthony Armendariz
Justin Dauer
"I think brand and culture are absolutely synonymous with one another. When culture is toxic, I think that directly bleeds over to the brand and retention."
About this episode

Note: We apologize for the audio quality. There was an issue with the microphone.

Justin is a multi-faceted, multi-pierced, multi-tattooed designer, author, and speaker. He wrote the book "Cultivating a Creative Culture", is the Vice President of Human-Centered Design and Development at bswift, the founder of The Dead Pixel Society, and a contributor to A List Apart. Justin had some really intuitive viewpoints on culture that were awesome to dig into and it was a pleasure having him on the show.

We cover:

  • Working in the healthcare system
  • Why he gravitates to roles that aren't tee'd up and ready to go
  • Creative culture and the golden rule
  • Creative Inspiration Wednesdays
  • How designers have an advantage in creating a good culture
  • Transitioning from getting fulfillment from design to getting fulfillment from others' evolution
  • Leading with action
  • The challenges of remote working

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On this episode
Anthony Armendariz
Justin Dauer
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